Google’s mobile ad platform slingshots online marketing into the web
Google is introducing a new mobile advertising platform to compete with Amazon’s Kindle, which has been dominating the marketplace for the past year.
In a blog post on Monday, the company announced that its new ad platform, which Google dubbed the MetaAds platform, will allow advertisers to reach more than 200 million people via a mobile app.
It will be available later this year.
Google is also adding a new web segmentation service to the platform.
The company will create a web segmenting service, which will help advertisers target ads based on the audience demographics of their websites, the blog post said.
The platform is the first in Google’s advertising strategy to incorporate mobile ad targeting.
It is based on an algorithm, called MetaAd, that can determine a person’s audience based on their demographics, according to Google.
The new platform will allow marketers to target ads for different audiences, which are different from what is seen on the web, Google said.
Ahead of the launch, Google is working on more content on the new platform.
It has begun experimenting with using an ad-tracking platform called Audience Analytics, which allows advertisers to track user behavior on the site, as well as the number of clicks and the number that users have made on the page.
The site will also have a mobile advertising slider for mobile users, Google explained.
Google said that advertisers can also use the Meta-Ads service to target advertisements for individual segments.
The Meta-ADs platform can be used to target a person based on a variety of factors, including demographics, demographic profiles, and user behavior, Google wrote.
For more news videos visit Yahoo View, available now on iOS and Android.
Read more on Google: