How to keep a new online retailer’s business alive
Salesforce.com CEO Marc Benioff said he’s confident his new digital marketplace can survive even if the company’s stock price falls.
“We can be an example to the rest of the industry,” Beniof said during an interview with Business Insider.
“And I’m confident that our business can survive.”
Beniofs optimism was backed up by a survey that found that 74 percent of small-business owners surveyed are in favor of moving forward with their new business.
He also said that if he could only get 50 more employees to sign up for his business, he would give it a shot.
“The only thing that is going to slow us down is the fact that I am the CEO of a company, and I don’t have the time or the resources to do that,” he said.
He pointed to Amazon’s decision to merge with Whole Foods Market last month, which was widely criticized by business owners.
Amazon has also been dealing with some legal wrangling over its cloud-based logistics platform AmazonFresh.
“If Amazon decides to go out and acquire a grocery store and then sell that same grocery store, I would say the company is already at a disadvantage,” Benidoff said.
“They have to buy a lot of food, and the company doesn’t have a lot to offer.”
Benidof also defended his decision to buy the company that will be known as Amazon.
“Amazon is the leader in cloud computing,” he told Business Insider, referring to the online retail giant’s business-management platform.
“I’m a big believer in Amazon.
I’m a huge believer in what Amazon does and how they run their business.”
He also added that his personal finances have been very stable and that he would still be able to invest in his business if he wanted to.
“My personal financial situation is very stable, so I am not worried about it,” Benidorff said, adding that he has never had to sell shares of the company.
“You can’t get into this business if you’re not invested in it,” he added.