Online Advertising: A Guide to Creating Online Ads That Will Drive More Traffic
A new report from research firm Trend Micro suggests that companies that use social media marketing to drive traffic to their websites and social media accounts are much more likely to drive revenue to those brands.
Trend Micro analyzed 1,000 social media traffic reports for businesses that are targeting people with an affinity for brands, such as Coca-Cola and Amazon.
The study also looked at what brands would earn by linking to these sites.
The results suggest that social media is a key way that companies can generate leads to their businesses.
“We see that brands will drive revenue through their social media, which has been the cornerstone of brands’ growth strategy for decades,” said Kristina Richey, lead author of the report.
“They can create more engagement and increase brand awareness through social media.”
Companies that use the social media strategy to drive more traffic to websites and the sites of their affiliates also earn more than those that use their own brands, according to the report, which was released on Thursday.
“Social media is an important driver of online traffic for brands,” said Richeys report co-author and chief marketing officer at Trend Micro, Chris Dickson.
“Companies that are using it strategically to drive business are able to drive higher organic traffic to branded websites and drive a higher organic click-through rate for branded content.”
The social media tactic has been around for a long time, but it is gaining attention again in recent years.
This year, companies that are creating social media content have seen a jump in revenue from the marketing campaign, according, Trend Micro.
It found that social platforms are driving more organic traffic for businesses on Facebook, Twitter and Pinterest, as well as higher organic revenue for businesses using the platform on LinkedIn and Pinterest.
Social media advertising has also been an increasing focus of marketers and business owners, as social media companies are becoming more accessible to more consumers.
According to a recent study from the Marketing Landmark Institute, the total amount of online advertising is increasing by an average of 40% a year, and the amount of revenue that companies generate online is growing faster than ever.
“Our research suggests that social is a powerful driver of brand engagement,” said Dickson, referring to how companies are leveraging the power of their brands online.
“We’re seeing more brands and brands with larger reach using social to reach their audiences.
This can result in a bigger return on investment for the brand, and it also helps brands earn more money for their brands and their advertisers.”
Trend Micro is currently looking at other ways that brands can drive their brand’s traffic to more than one platform.
It is also exploring other ways brands can build brand awareness and increase organic traffic.
The study, which surveyed more than 1,200 companies, found that companies using social media to drive organic traffic are able and willing to use these strategies.
But it also found that the strategies were often effective at generating revenue, with some brands generating more revenue than others.
For example, when brands are using social marketing to reach the widest possible audience, they are able do so with a higher amount of traffic.
“It seems that the use of social media by brands can be an effective tool for driving business growth and profitability,” said Dan Liss, research director at Trend Macro.
“But brands need to use this strategy responsibly and with the right strategies to make sure they don’t miss out on opportunities to drive greater organic traffic.”